Digital systems built to move business forward.
I design automation workflows, operational dashboards, POS systems, and premium websites that make complex work feel clear, fast, and scalable.
Automation · Dashboards · WebsitesI turn disconnected tools and ideas into systems people can actually use.
I’m Rico, a systems-minded builder focused on the layer between business goals and daily execution. I connect platforms, design clear interfaces, and build digital experiences that reduce friction.
My work sits across automation engineering, operational product design, dashboards, POS workflows, and premium website creation.
Three disciplines.
One connected practice.
Choose a focused engagement or combine all three into a complete digital operating system.
Automation systems
Reliable workflows, AI agents, CRM operations, and API orchestration built around real business processes.
View automation work ↗ 02Dashboards & POS
Decision-ready interfaces, operational command centers, and transaction flows that make work visible.
View product concepts ↗ 03Website creation
Premium, responsive web experiences with sharp positioning, strong art direction, and conversion intent.
View website concepts ↗Systems that do the
heavy lifting.
Ten case studies spanning AI, CRM, communications, content operations, and internal reporting.

AI YouTube Research Engine
Researches channels, titles, thumbnails, comments, and trends, then turns signals into an organized content opportunity pipeline.

AI Proposal Automation
Transforms meeting context into structured requirements, proposal drafts, internal reviews, and sales activity records.

AI Voice Call Operations
Validates contact data, launches AI calls, records outcomes, and keeps lead status synchronized in real time.

AI Media Production Router
Routes creative requests to the right model, evaluates outputs, and updates production records without manual handoffs.

Conversational Voice Assistant
Transcribes voice messages, reasons over the request, produces a response, and returns natural voice replies.

Social Content Publishing System
Generates, formats, schedules, publishes, and logs multi-platform content through one governed workflow.

CRM Lead Response System
Captures leads across channels and triggers routing, tagging, follow-ups, and pipeline updates immediately.

Booking & Reminder Automation
Connects appointment booking with confirmations, reminders, internal alerts, and no-show recovery sequences.

Operations Alert Center
Monitors operational conditions, summarizes business data, and delivers action-ready alerts to the right people.

AI Support Orchestration
Classifies requests, routes tickets, drafts responses, logs cases, and triggers consistent follow-up workflows.
Complex operations,
made legible.
Ten original product concepts showing how data, tasks, and transactions become intuitive operating tools.

CampIQ Operations Command
A campsite control center for occupancy, bookings, revenue, guest status, maintenance, and site availability.

Modern Restaurant POS
A fast table-to-kitchen experience with active orders, modifiers, split payments, kitchen status, and daily sales.

Retail Inventory & POS
Unifies checkout, stock health, supplier activity, purchase orders, low-stock alerts, and sales performance.

Real Estate Command Center
Brings listings, viewings, agent performance, follow-ups, and pipeline conversion into one operating view.

Clinic Operations Console
A privacy-aware concept for appointment flow, patient queue, staff availability, billing, and service analytics.

E-commerce Executive View
Connects revenue, orders, cohorts, product performance, conversion funnel, and returns for faster decisions.

Logistics Fleet Control
Tracks deliveries, routes, vehicle utilization, incidents, delays, and driver activity across live operations.

Agency Profitability OS
Shows client work, utilization, workload, hours, invoices, and project margin in a single management layer.

Gym Membership & Access POS
Combines check-ins, memberships, class bookings, trainer schedules, retail sales, and renewal workflows.

Field Service Dispatch OS
Coordinates jobs, technicians, SLA status, estimates, invoices, and proactive customer updates.
Distinctive websites
built to convert.
Ten original website concepts across property, wellness, SaaS, healthcare, hospitality, commerce, and services.

Aurelia Residences
An editorial property experience designed around prestige, cinematic discovery, and qualified viewing inquiries.

Form House Studio
A kinetic membership website balancing class discovery, trainer credibility, and frictionless trial bookings.

Vector AI
A sharp product-led site that makes a technical platform clear through interactive workflows and confident proof.

Northline Dental
A calm, reassuring clinic experience with service education, doctor trust, and appointment conversion built in.

Ember & Stone
A sensory restaurant site built around atmosphere, seasonal menus, reservations, and memorable private dining.

Atelier North
A minimalist project-led portfolio using bold proportion, rigorous typography, and immersive case-study narratives.

Morrow Skin
A refined commerce concept that connects ingredient education, routine building, product discovery, and checkout.

Clearframe Advisory
A credible B2B site translating complex expertise into focused services, insights, and high-intent conversations.

Wild Meridian
An immersive travel experience for discovering itineraries, comparing trips, and building confidence before booking.

Hearth & Wire
A conversion-first local service site with clear coverage, emergency pathways, trust signals, and quote requests.
Clear thinking before
complex building.
- 01
Discover
Map the business goal, users, bottlenecks, tools, and definition of success.
- 02
Design
Shape the system architecture, interface direction, and most important user journeys.
- 03
Build
Create the workflows, product UI, integrations, and responsive web experience.
- 04
Refine
Test edge cases, polish interactions, document the system, and prepare a clean handoff.
Have an ambitious system in mind?
Tell me what feels slow, unclear, or disconnected. We’ll find the strongest path forward.